My journey in design has always been about solving real problems through intuitive, human-centered experiences. With over 13 years of experience in product and UX design, I specialize in translating complexity into clarity designing solutions that not only look good, but work brilliantly across industries like fintech, mobility, gig economy, and agritech.Let’s build something meaningful.
Hire me for
Product Strategy & UX Research
End-to-End UI/UX Design
Wireframing & Interactive Prototyping
Mobile & Web App Design
Design Systems & Component Libraries
Usability Testing & Iteration
Visual Design & Interaction Design

Every project is a collaboration. I believe in aligning business goals with user needs through a proven design process:
User interviews, market research, competitor audits, data analysis
Clear problem framing, persona creation, journey mapping
Wireframes, flows, user stories, content strategy
Hi-fi UI, interactions, microcopy, dev handoff-ready files
Usability testing, A/B tests, feedback loops, stakeholder validations

From building my first layouts in Photoshop to crafting seamless mobile and web experiences, my journey has been shaped by curiosity, empathy, and a love for clean, purposeful design. Over time, I’ve realized that great products aren’t just built, they’re felt. Every interaction matters.
Good design delights but great design performs. I focus on crafting intuitive, high-performance experiences that merge beauty with business value.
I obsess over understanding the why behind user behaviors. Whether it's accessibility, simplicity, or delight, people are at the center of every decision I make.
I design beyond screens, I build systems. My approach ensures consistency, adaptability, and longevity across evolving product ecosystems.
Over the years, I’ve had the privilege of working across startups, growing teams, and enterprise environments, wearing multiple hats and adapting fast. From user research to high-fidelity designs and dev handoff, I’ve led and contributed to projects that solve real problems and drive measurable outcomes.
I enjoy collaborating with cross-functional teams and mentoring younger designers, all while keeping users at the center of every decision.